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Disrupting The WorldWide Hospitality Market : Super Luxury Group




Super Luxury Group partners Alvaro Nuñez Alfaro and Daniel Tzinker are rising to the moment and living up to their unique company mantra: “Driven by numbers, fueled by passion, and pushed by soul.” This is because this mantra is not just a slogan to the SLG partners, it is a way of life, and they are leaning into it even more during the COVID-19 Pandemic.

The Super Luxury Group partners believe that “when you create a business for a purpose that fuels your passion, everything comes naturally.” This is why, when they put together Super Luxury Group, they made sure they not only found a group of individuals who have experience working in luxury real estate, but they also made sure they found a group of minded individuals who wanted to join a community that emphasized teamwork and giving back. This has been especially important during this once in a generation COVID-19 pandemic.

Before the pandemic, Super Luxury Group successfully cornered the market for listings starting at $5 million aided by a team of capable and like-minded individuals united by a mission. Further, pre-pandemic, they have a history of helping out their community precisely because of their real estate success. The SLG partner’s decision to bring together a team of like-minded individuals focused on real estate success as well as positively impacting their community has proven more valuable during these uncertain times.

According to Daniel Tzinker, “At Super Luxury Group, besides helping the affluent to buy and sell high-end properties in key destinations such as Miami, our goal is to build and bring value to our community.” This is not a new idea or an inauthentic marketing campaign for Super Luxury Group. The partners have been focused on doing business with a purpose since the inception of SLG; when Nuñez and Tzinker did their first deal as Super Luxury Group in Miami, they decided to donate all of their benefits. Ever since that first deal, every time they close a deal, a percentage of their fee goes to help out some cause or charity, which can provide crucial aid for many communities suffering from health as well as socio-economic issues related to the COVID-19 pandemic.

“We want to use our unique position in the community to help the community,” Alvaro Nuñez Alfaro stated. This is why they have donated properties in order to house orphans as well as funds in order to help provide resources for them. In addition to giving back to the community they do business in, the SLG partners’ passion for giving back is inherently connected to their sense of family and heritage. This is precisely why they make a point to donate to and support charitable organizations like the Lighthouse Foundation in Miami and United Hatzalah as well as other international organizations in Ukraine, Dominican Republic, Israel and Spain. They plan to start the SLG Foundation in the near future in order to centralize and increase their charitable endeavors.

Daniel Tzinker and Alvaro Nuñez Alfaro have always been about stable real estate success as well as positively impacting the communities they are connected to. This is why it should come as no surprise that Super Luxury Group is leading the way as a paradigm for the real estate world when it comes to growing one’s business as well as make a difference during the COVID-19 pandemic.

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